NSAC Meta Quest

Participated in NSAC 2022 sponsored by Oculus, now renamed Meta Quest, as the team's Motion/Video/Photography Director where I took part in leading the creative team while designing creative assets for the plans book and presentation. I also took part in the marketing and research side working on the overall concept and story of the marketing campaign for Meta Quest. Our goal was to create a marketing plan for the Meta Quest 2 headsets while reaching and bringing in new audiences. We created an AR experience for users and tried out the headset at multiple college events. With these experiences, I was in charge of animating how people would interact with them. A landing page was created to allow people to learn more about the campaign, and I was in charge of animating how users would navigate through the site. Since I was in charge of photography, I contacted professional models to work with in the studio to create unique designs for the campaign. This campaign ended up winning second place.